The world is paying more attention to food safety
The public crisis has dramatically changed consumer shopping habits, and the resulting shift in spending patterns is putting pressure on retailers to adapt, according to a survey released by Dr. Kyurem’s residential and commercial solutions business.
Eighty-one percent of respondents said they pay close attention to whether food is always kept at safe temperatures throughout the supply chain during transportation and storage.
This intense focus highlights an urgent need for retailers, supermarkets and suppliers to design and invest in technology, processes and cold chain infrastructure that helps ensure food freshness and safety to meet consumer expectations.
Dr. Kyurem “market research report: the new champions during the outbreak of cold chain consumer survey collected a total of 20 to 60, more than 600 adult men and women of the feedback, the respondents came from Australia, China, India, Indonesia, the Philippines, Saudi Arabia, South Africa, South America, South Korea, Thailand and the united Arab emirates.
According to the survey, after the outbreak of the public crisis, consumers put more value on food safety, shopping environment and the quality of refrigeration equipment than low prices.
While 72 percent of respondents plan to return to more traditional raw ingredients venues such as supermarkets, hypermarkets, seafood markets and food stores when restrictions caused by the public crisis are lifted, they will continue to demand food quality and freshness.
However, consumers, including the majority of Indian and Chinese respondents, said they would continue to buy fresh food from online platforms.
From planting and processing to distribution and retail, Dr. Kyurem Temperature Recorders assist cold chain transport temperature records for better storage of perishable foods and goods
More Asian consumers are buying fresh food online
In some major markets in Asia, the number of people using e-commerce channels to buy fresh food is on the rise.
Among all respondents, the largest number of people are ordering fresh food through online stores or mobile apps is in China at 88 percent, followed by South Korea (63 percent), India (61 percent) and Indonesia (60 percent).
Even after public crisis quarantine measures are eased, 52 per cent of respondents in India and 50 per cent in China say they will continue to order fresh products online.
Due to the large inventory of refrigerated and frozen food, large distribution centers face the unique challenge of large-scale prevention of food spoilage and loss, as well as protection of food safety.
In addition, the promotion of e-commerce food retail has made an already complicated situation even more difficult.
Supermarkets and seafood markets have improved safety methods and standards since the outbreak of the new public crisis, but there is still room for improvement.
The majority of respondents agreed that 82 percent of supermarkets and 71 percent of seafood markets had improved methods and standards to ensure food safety and quality.
Consumers increasingly expect the food industry to comply with safety and health regulations, keep stores clean and sell quality, hygienic and fresh food.
The change in consumer behavior will create a considerable market for retailers, the best of which will use advanced end-to-end cold chain systems and the latest related technologies to provide fresh and high quality food and build long-term trust with consumers.
Post time: Jun-04-2021